The Positive Impact of Being a Strafford Speaker (CPE) 

Tax professionals understand the importance of continued growth in their practice—from expanding their knowledge base to their client base—to remain relevant and successful. Being a Strafford speaker and developing CPE webinars is a positive experience that contributes to professional growth in significant ways. 

Up-to-date Knowledge Base; Becoming a Trusted Advisor + Expert  

Most people are familiar with the concept that to really know a subject, you must be able to teach it to someone else. Strafford speakers create presentations for advanced-level audiences on in-depth topics that require them to stay abreast of the latest tax, regulatory and professional developments. Therefore, Strafford speakers maintain an up-to-date knowledge base that allows them to become trusted advisors and experts in their practice areas. 

Business Development 

Business development and practice expansion are vital to most tax professionals. Strafford provides a desirable nationwide platform for speakers to demonstrate their expertise to other professionals and colleagues. As a result, webinar opportunities increase exposure of speakers’ personal and professional brands and open the potential for new business opportunities.  

Becoming a Strafford webinar panelist may also help develop current client relationships as speakers are provided complimentary registrations and discounts for their webinars that they may offer to their clients. 

Professional Networking   

An additional bonus for Strafford speakers is the opportunity to work with fellow professionals, often located in other firms and/or states that they may not normally meet in their ordinary course of business, to develop webinars. As a result, their professional network grows, and even friendships develop.  

What are tax professionals saying about their Strafford speaking experience? 

“Presenting for Strafford has helped me: 

• Obtain new clients by sharing my specialized tax knowledge with webinar attendees. 
• Keep my knowledge current by presenting on recent developments. 
• Network with fellow presenters who share similar interests.” 

Ed Kennedy, CPA, C. Edward Kennedy Jr. P.C.